Beacon Access

Tour of the Taps PDF Print E-mail
Written by M. Scott Ault   
Friday, 18 December 2009 03:24

The Tour of the Taps

I've got a TON of really crazy promotional ideas that involve Pubs and establishments that... serve that wonderful beverage... Beer. So, to start with, I am creating "The Tour of the Taps" ...

The people coming here will want to find out about Pubs just as much as anything else in this city so... let's not only tell them about the Pubs, let's develop some promotional events that will Draw Them In!

Do you want to have special Events to bring people through your doors? How about a "series" of events that could take place throughout the Games period that will bring them in... again and again. A series of events that could, theoretically, be broadcast live through webcasting technologies...

I won't go into detail here... but one important thing that I would like to request is this... if The Beacon brings out a collection of "Coasters" ... we'd like you to use them. They'll be Free to use... and if you need more, just ask. Just... well~ free coasters that will help draw people from the evening experience out to the Gallery experience.

*We'll be trying to get Java Jackets published to get our message out to the masses in the morning... so Coasters would get them reminded in the evening.*

And... it'd be great if we could conduct some special events in your establishment. Things like... interviewing individuals in a casual environment... perhaps a special photo shoot for product placement options... many different things to get more and more and more content for this website... for viral outreach.. and a lot more.

And, with all the production that is on the horizon... your establishment will be featured prominently. Just touch base.

Live Webcasting is a small step away.

Here's an example of something simple... a video composed of stills and video clips set to music and virally available for promotion online... BUT... this is not the extent/ end of our ideas... no siree bob! If you want to learn more, touch base~ some of our internal workings will be determined and/ or configured through Google Wave as an inclusive and interactive document... we'll worry about invites and participation later.

Last Updated on Friday, 18 December 2009 20:17